According to the research by Euromonitor, the country's food and beverage sector will need to expend in size to meet the demand from hotel and retail projects currently under development in Dubai.
The sector is expected to double in the next five years. Currently there are 18345 outlets in the Emirates and another 19000 outlets are expected in the UAE by 2019.

“High growth rates witnessed over [the] last five years are expected to continue over the 2014-19 period, with sales values expected to show an average 8 per cent annual growth,” says Nikola Kosutic, a research manager for Euromonitor.

In 2013, 11 million tourist visited Dubai, checking into the 600 hotels, this meant a 10,6% rise over 2012. By 2016, another 139 properties are opening doors to the visitors and tourists: 91 hotels and 48 hotel apartments, according to the Department of Tourism and Commerce Marketing.

According to main operators, there is a risk of oversupply to the market, with further possibility for an undersupply of well qualified staff, which resulting the escalation in salaries for the very well trained and skilled employees.